Privacy Policy

By accessing the information from this web site, or browsing through any page of this web site, you give informed consent, without limitation or qualification, for and our business partners to use cookies. According to new EU rules effective as of 25-May-2011, all websites must obtain informed consent for the use of cookies and to provide information about how these cookies are used; follows all applicable rules and laws.

Any data or materials you send to Swiss Diamond International by electronic mail or other means will be treated as non-proprietary and non-confidential material, unless approved in writing differently by Swiss Diamond International. Swiss Diamond International and their partners are free to use, publish, display, post, distribute any ideas, suggestions, concepts, designs, know-how and other sent information for any purpose, including, but not limited to, developing, producing, advertising and marketing Swiss Diamond International and its products. We may use the information you provide in aggregate form for internal business purposes, such as generating statistics and developing marketing plans.

We will not sell or rent your personally identifiable information to third parties without your consent. We may collect, store or accumulate certain non-personally or personally identifiable information concerning your use of this Website, such as information regarding which of our pages are most popular. We may share or transfer such non-personally identifiable information with or to our affiliates, licensees and partners.

When you visit, SWISS DIAMOND INTERNATIONAL collects personal data relating to you. We do not collect information not described in our personal data policy, nor do we collect information that can be identified as relating to you without also informing you of how you can avoid such collection. In general, you should be aware that as an internet user you leave behind electronic tracks and that this enables others to track your traffic on the internet.


We never collect personally identifiable information without your consent or you having provided the information, for example by registering, purchasing a product or participating in a survey. Everyone is welcome to visit, but to take full advantage of the all the site’s functions and offers, it is necessary in some cases that you identify yourself. Examples include but are not limited to:

Newsletters – In order to receive newsletters from SWISS DIAMOND INTERNATIONAL, you must provide your name and e-mail address – otherwise we cannot send the newsletter to you.

Questionnaires – From time to time we conduct questionnaire surveys on the website. The questions vary in nature in these surveys, but you can always choose to participate without providing information about yourself – and participation in the survey is also completely voluntary. Your access to does not depend on your participation in the surveys, but we value your participation greatly, as we conduct the surveys to improve user experiences and to improve You should never respond to surveys from that do not have a clear and familiar sender address.

Competitions and special offers – We sometimes conduct competitions or make special offers on; in connection with these, we typically request a name, address, telephone number and e-mail address. In order to participate, you may be required to accept that SWISS DIAMOND INTERNATIONAL or others may contact you at a later time. This will be clearly stated in the competition/special offer. Participation in competitions and special offers is always voluntary.


We collect digital information about your visit in different ways at None of this information is traceable to you as a person, but solely to the computer from which you have accessed the website. Examples include but are not limited to:

Cookies – We use cookies at to make your experience on better. A cookie contains information, such as your computer settings, internal server data or other data used by our server. A cookie is what ensures that information you have entered about your address, etc. is “remembered” and does not have to be re-entered again during your ordering process. Cookies are not programs that run on your machine, but rather small pieces of text data that are sent back and forth to and from your computer. Cookies are not spyware or viruses.

We also use cookies to improve our online marketing and to increase the user-friendliness of as a natural part of our service and efforts to deliver better products and information. All information collected for use in statistics or knowledge about user behavior is handled confidentially by and will never be disclosed to a third party.

We distinguish between cookies that disappear when you close your browser (session cookies) and those that are saved on your computer (persistent cookies). Session cookies disappear when you leave our domain, e.g. We also distinguish between whether the cookie’s sender is (first-party cookies) or one of our partners (third-party cookies).

In most browsers, you can change the settings that control which cookies are stored on your computer. You can also set the security level in your web browser to block cookies, but this will make it very difficult to use most websites.

You accept the above guidelines when you visit SWISS DIAMOND INTERNATIONAL’s personal data policy also covers the domains that lead users to other SWISS DIAMOND INTERNATIONAL websites. If you have comments or questions regarding the above guidelines, or questions about our use of cookies, you are welcome to contact SWISS DIAMOND INTERNATIONAL.





In order to be able to offer you Klarna’s payment options, we will pass to Klarna certain aspects of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you.


General information on Klarna you can findhere. Your personal data is handled in accordance with applicable data protection law and in accordance with the information inKlarna’s privacy policy.